Created in 2013 in Switzerland by Pascal Jaton and Éric Barberet-Girardin, Go2Play brings together a network of experts in the field of conceptualization, construction and operation of amusement parks and cultural sites: scenographers, designers, museum curators, architects, builders, site economists, marketers, lawyers, operators, financiers and auditors.
With more than 15 years’ experience in the operation and management of projects for leading groups such as la Compagnie des Alpes and Suez, the Go2Play senior management team has a proven organisational expertise that relies on a holistic approach to your challenges. Our friendly, direct methods are a major asset in our customer relations. They allow us to prioritise engagement and efficiency, complemented by a results-oriented culture, ensuring the complete success of your project or mission.
Experts by definition,
brothers by vocation
Pascal Jaton
Director and founder
For many years, Pascal Jaton worked as Swiss marketing manager for the Mazda and Lancia automotive companies. Alongside his passion for music and history, it was his intense interest in the world of entertainment that led him, in 2004, to take charge of marketing for major theme parks within the Compagnie des Alpes group.
It was then by joining the senior management of one of Europe’s leading water parks that Pascal Jaton found the scope for creativity and initiative to match his abilities and his energy. He has since extended his range by designing an indoor family theme park that will open its doors in 2018, and by getting involved in the redeployment and operation of a flagship Valais cultural and heritage site: the Abbey of St. Maurice.
Pascal Jaton wanted to place his exuberant enthusiasm and his experience at the disposal of professionals in Entertainment, Culture and Accommodation but also of project sponsors or investors by creating his own company in 2013: Go2Play.
Charles-Edouard Girard
Director - Tourism and leisure expert
Charles-Edouard has ten years’ experience in the industry, having held a number of management positions in the tourism and leisure sector.
Through his enriching professional experience abroad, he has developed expertise in business management, strategic analysis, digital marketing and the development of complex projects. His commitment to sustainable tourism and his unwavering focus on the customer experience have enabled him to bring innovative initiatives to fruition, meeting the expectations of a diverse customer base.
With his boundless passion for the sector, he has decided to join the Go2Play team and make his skills and experience available to all tourism professionals and project developers.